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Low Key Chic, Indo-Western vibe rule festive clothing for Indian GenZ: ICH NEXT Report

Low Key Chic, Indo-Western vibe rule festive clothing for Indian GenZ: ICH NEXT Report

ICH NEXT, India’s first homegrown fashion forecaster, has released a report titled ‘Indian GenZ and Ethnic Festivals’, a dipstick into urban Indian youth’s engagement with Indian festivals, primarily from the consumer behavior perspective. The most striking point of the report is that almost 100% of GenZ respondents showed a certain level of interest and affinity… Read More »Low Key Chic, Indo-Western vibe rule festive clothing for Indian GenZ: ICH NEXT Report

Vivo Appoints Suhana Khan as Y-Series Brand Ambassador

Vivo Appoints Suhana Khan as Y-Series Brand Ambassador

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vivo, a global smartphone brand has announced Bollywood’s Suhana Khan as the new face of its Y-Series smartphones. The company explains that with her style and personality, she represents the Y Series’ spirit, that it said focusses on blending functionality with design. The aim of the company is to resonate with young audiences. The aim… Read More »Vivo Appoints Suhana Khan as Y-Series Brand Ambassador

Pune-Based Premium Baby Skincare Brand Launches Shocking ‘Fairness Test’ for Babies

Pune-Based Premium Baby Skincare Brand Launches Shocking ‘Fairness Test’ for Babies

What Is Wrong With This Brand?Yes, you read that right. A Pune-based premium baby bath & skincare brand, CITTA, has launched what they call a ‘Fairness Test’ – a tool designed for parents to “measure” their babies’ skin tone in terms of fairness. Sounds shocking? It should. A test that asks parents to evaluate their… Read More »Pune-Based Premium Baby Skincare Brand Launches Shocking ‘Fairness Test’ for Babies

Pet Products Market Boom: New Pet Parents Seek Quality and Safety

Pet Products Market Boom: New Pet Parents Seek Quality and Safety

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Inputs by: Nishma Singhal, Founder, Zoivane pets The Indian pet industry has seen a significant boom in recent years; the industry is expected to see 19% annual growth, mainly driven by the growing population of newcomers who have acquired pets. New pet parents are not only focusing on buying the basics, but they are also… Read More »Pet Products Market Boom: New Pet Parents Seek Quality and Safety

Tira unveils its flagship luxury beauty store at Jio World Plaza

Tira unveils its flagship luxury beauty store at Jio World Plaza

Reliance Retail’s beauty brand, Tira, launched its luxury flagship store at Jio World Plaza in Mumbai on Wednesday, to redefine beauty shopping in India. With a sprawling 6,200 sq ft of space, the store is designed to offer an experience on par with global luxury beauty standards. The store provides a unique and sophisticated shopping… Read More »Tira unveils its flagship luxury beauty store at Jio World Plaza

FSSAI tells food business operators to ensure 45-day expiry of their products

FSSAI tells food business operators to ensure 45-day expiry of their products

The government on Tuesday asked the e-commerce food business operators (FBOs) to adopt practices to ensure minimum shelf life of 30% or 45 days before expiry at the time of delivery to the consumer, to strengthen food safety standards within the e-commerce sector. The Food Safety and Standards Authority of India (FSSAI) convened a meeting… Read More »FSSAI tells food business operators to ensure 45-day expiry of their products

Must-Have Baby Products to Celebrate Children’s Day 2024

Must-Have Baby Products to Celebrate Children’s Day 2024

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Children’s Day is the perfect time to shower your little ones with love and care. Whether you’re a new parent or looking for thoughtful gifts for the tiniest members of your family, this curated list of products will ensure your baby’s comfort, health, and happiness. From soothing diaper rash creams to cozy sleep essentials, these… Read More »Must-Have Baby Products to Celebrate Children’s Day 2024

World Diabetes Day 2024: Date, Theme, History, And Significance

World Diabetes Day 2024: Date, Theme, History, And Significance

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World Diabetes Day (WDD) is observed to raise awareness of this chronic public health issue, which claims around 1.5 million lives each year worldwide due to diabetes-related complications. Date And Theme This year, World Diabetes Day (WDD) falls on Thursday, November 14, with the theme “Breaking Barriers, Bridging Gaps.” According to the World Health Organization… Read More »World Diabetes Day 2024: Date, Theme, History, And Significance

Give the Perfect Gift This Children’s Day: Playday’s Top Picks for Your Little One

Give the Perfect Gift This Children’s Day: Playday’s Top Picks for Your Little One

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With Children’s Day just around the corner, it’s the perfect opportunity to treat your little ones to something special this festive season. Playday, renowned for its vibrant colors and fun designs, offers a range of stylish and comfortable clothing that your kids will love to wear while celebrating the joy of the season. Here are… Read More »Give the Perfect Gift This Children’s Day: Playday’s Top Picks for Your Little One

Swiss Beauty Unveils First-Ever Digital Campaign for Swiss Beauty Craze, Featuring Taapsee Pannu

Swiss Beauty Unveils First-Ever Digital Campaign for Swiss Beauty Craze, Featuring Taapsee Pannu

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Swiss Beauty, India’s fastest-growing beauty and cosmetics brand, has launched its first-ever digital campaign for Swiss Beauty Craze – a makeup collection designed for the multitasking and expressive Gen Z and millennial women. The ‘Don’t Be a Star, Be a Trendstar’ campaign features brand ambassador Taapsee Pannu and encourages young women to follow beauty trends and also… Read More »Swiss Beauty Unveils First-Ever Digital Campaign for Swiss Beauty Craze, Featuring Taapsee Pannu